Already in February, industry studies showed a growth of ecommerce in China, both in numbers and in the development ambitions. Hand in hand in this photograph of ecommerce, in China the trend brings more and more at the top of the Made in Italy, especially when it comes to ecommerce and luxury sectors of the abbigliamento.Entro 2015, China should have more than 4 millions of wealthy families, since it makes it the fourth largest country in terms of number of high-income families. And the Made in Italy remains more than ever appreciated as a business card of choice for the rich, who appreciate our own brands and buy them via ecommerce. In 2012 only the turnover of the group Alibaba has even reached the 170 billions of dollars (we are talking about a figure higher than the turnover of eBay and Amazon, together). This shows how the e-commerce in China is thriving more than ever.
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Matteo Teosoft